SEO Web Content Sample

1 Sep

Why Do You Need SEO Content

When Google, or any other search engine, initially visits your website (or webpage) it, believe it or not, has no idea what it’s about. In an attempt to gain this knowledge they scan the content of your website/webpage and use that information (along with other variables) to determine your relevance and ranking in their listing.

Because of the dependence on algorithms to perform this task your website, images and all,  is converted entirely into text before it can be analyzed. The search algorithm then, though a series of calculations, creates relationships between the content on your website and, what it believes to be, the intent of a users search query. If the algorithm believes that your content matches the intent of the search query, your website is then given a position on the listing and appears in the search results accordingly.

In order to ensure that your website get the “treatment” it deserves from the search engines you will have to make certain that the content (both written and visual) on your website reflects the services that you offer (to the search engine). This is why it is important do in depth research into the keywords (search words) associated with your services in order to create content that is both of high quality, and easily readable (and relatable) by the search engines.

Poorly written content (written without the adequate keyword research) will ensure that you will never be ranked for the searches relevant to your business. As a business owner you can well imagine how important it is to be ranked highly (and for your desired keywords) in the search engines. You rankings could very well mean the difference between 2 customers and month and 80. Below is an example of a professionally written piece of web content created with SEO (Search Engine Optimization) in mind.

View SEO Web Content Sample

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